Websites age, too. For UNTHA as pioneers in shredding technology and drivers of digitalization, the decision to put its Internet presence on a state-of-the-art platform was, therefore, a logical one. The project kicked off in July 2020, and the new website www.untha.com will go live in six languages on 12 April 2021. Together with their external partner Pixelart, the project team under the leadership of UNTHA Online Marketing Manager Christian Reiweger implemented a platform based on the latest solutions available on the market, both in terms of content management and server structures. “The goal was to offer visitors a more up-to-date surface that reflects our new corporate design and is adapted to the specific requirements of the digital world at the same time”, Christian Reiweger explains.
Focus on the user
On www.untha.com, it is immediately obvious that the platform is based around the needs of its visitors. The website developers wanted visitors to be able to find the shredder that is right for them based on their input material and to make it easy for them to get in touch with UNTHA. The new product pages offer a quick overview of the most important facts and figures for each machine as well as its preferred areas of application. Reader-friendly, in-depth information is also available for all those who want to find out more. The new website also places a stronger emphasis on services and products, which are clearly laid out for added conciseness and may also be requested directly. The third area of the website is the new career platform that offers interested parties important information on the company and their potential future place of work. “We are happy to say that we have created a website that is all about its visitors. We guide them towards the solution that is right for them in a straightforward, concise manner”, says Christian Reiweger.